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“The Rock” from WWE Superstar to Trademark Tycoon

The Rock recently negotiated to have the WWE assign all of the rights to his WWE intellectual property including branding components like his nickname, costume, voice, image and even insults used in the WWE. As part of acquiring the rights in his branding, he agreed to license it back to the WWE for the next 10 years.  

Protecting your Computer Source Code

In the highly competative area of software develoment, computer source code holds immense value. It’s the lifeblood of a company’s innovation and the fruit of years of labor and toil. Selecting the right form of protection depends on several factors, like the originality, confidentiality, and functionality of your code. Consulting with an experienced IP attorney ensures you leverage the most effective form of IP protection for your specific situation.

Trump’s Red Sole Dilema: Navigating Trade Dress Protection

Trumps Red Soled Sneakers In the world of shoes, trade dress protection can be a serious matter. Before releasing a new shoe design it often is wise to involve your trademark attorney and discuss your new product release, especially in the highly competative area of fashion and design. Recently, Trump unveiled his “Never Surrender” gold Read more about Trump’s Red Sole Dilema: Navigating Trade Dress Protection[…]

As the Ball Drops: Ten Intellectual Property Resolutions for 2024

2023 is nearing its sunset, and with it comes the time for reflection and intellectual property resolutions. Yet, while most resolutions fade with the January frost, safeguarding your businesses intellectual property deserves steadfast commitment. Intellectual property protection protects your bussinesses most valuable assets – its ideas, innovations, and tangible expressions of creativity. Think of intellectual property protection as a shield, if properly designed it will allow you to reap the benefits of your years of hard work and investment.  We believe 2024 should be your year of innovation, and that starts with building an impregnable IP fortress.

Trademark Litigation over Tiny Trump Trademark Application

On November 1, 2023, the US Supreme Court will hear a trademark case that pits 1st Amendment Law against Trademark law and NIL rights. The case involves a challenge to a provision of the Lanham Act that prohibits the registration of trademarks of a person without their consent.

Trademark Lawsuit for Similiar Clothing Logo

In a trademark lawsuit filed on Tuesday, Sportswear company Wooter said that Dick’s Sporting Goods use of an infinity logo is virtually identical to its infinity-symbol and thus likely to cause customer confusion baseed on the overlapping clothing markets and is seeking $8 Mill in damages.

Celebrating Taco Tuesdays is now Free for all. Photo credit Chad Montano.

Taco Tuesday Trademark is Free for All

After a long legal battle, the phrase “Taco Tuesday” is now free for anyone to use as a result of drawn out litigation from Taco Bell. This is a victory for Taco Bell, which has been trying to make the phrase “Taco Tuesday” a generic term that anyone can use.

Over Protective Trademark License Agreement can Create Surprise Franchisor

Trademark License Agreement Most trademark attorneys caution trademark clients against becomes an unknowing franchisor. Franchise laws impose penalties on franchisors who fail to fallow the difficult and complex franchise laws. A trademark license agreement can help trademark owners avoid franchise liability by avoiding too much control. There is a fine line between being a trademark Read more about Over Protective Trademark License Agreement can Create Surprise Franchisor[…]

Important Reasons for Trademark Renewal

Benefits of Trademark Registration A trademark can provide a business a powerful right, the exclusive right to use a brand name and to prevent consumer confusion throughout the United States and even internationally.  With a trademark registration, you will have the sole right to use the brand throughout the United States and to prevent others Read more about Important Reasons for Trademark Renewal[…]

Trademark Office looses Challenge, Website Owner Gets Trademark

Trademarking Domain Names In a win for a business owner, the Supreme Court recently held that a company’s website which used a .com ending was protectable as a trademark, reversing the decision of the trademark office. Booking.com had attempted to register its domain, Booking.com and the USPTO rejected the application claiming it was generic.   The Read more about Trademark Office looses Challenge, Website Owner Gets Trademark[…]